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Shaw Capital Working Management News Worldwide: Twitter Tests New Ad Types

To make good on its ballooning multibillion-dollar valuation, online-messaging service Twitter Inc. must pass the Sephora test.

Initially, Sephora, the makeup retailer that is part of luxury-brand-giant LVMH, didn’t allocate any funds for Twitter’s young advertising system for this year. But in February, it bought more than 15 Twitter ads to promote a contest for customers in which it gave away products to fans of the Fox show “Glee.” According to its analysis, the response rate from the Twitter ads beat its projections by 700%.

Shaw Capital Management Factoring: Tips to improve your MF Portfolio Performance

Mutual funds have emerged as a simple yet effective medium of creating wealth across the world. In India, however, investors have had mixed experiences. The issues like mismatch between reality and expectations in terms of returns, lack of understanding about various products and their suitability as well as wrong positioning of various mutual fund products have time and again created perception issues about this wonderful investment vehicle. Thankfully, due to improved regulations and serious efforts made by the industry as well as those associated with it, the scenario has improved considerably.

Shaw Capital Management Factoring and Financings Latest News

Mutual funds have emerged as a simple yet effective medium of creating wealth across the world. In India, however, investors have had mixed experiences. The issues like mismatch between reality and expectations in terms of returns, lack of understanding about various products and their suitability as well as wrong positioning of various mutual fund products have time and again created perception issues about this wonderful investment vehicle. Thankfully, due to improved regulations and serious efforts made by the industry as well as those associated with it, the scenario has improved considerably.
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